Linking Strategy For Content Sites

Linking is great if you know what you are doing. If you don?t then you create a huge mess. Linking does work but it has had changes since it first began being used. The key to using links is using them in moderation. In the past, it was common practice to use thousands of links but as with many other things in the marketing world, limiting the number of links is the best method to use now. The market today focuses on content not quantity. This is great news since you now have more space on your site and can remove the many links you have that aren?t really producing but you hated to remove them. When you have a website with several pages, use links to the different pages. All the links will have different content describing the pages. This increases traffic to the site via the different pages and entices the people to browse through the rest of the website too. Have one of the links to the homepage of your site. Deep linking is using the right link to the specific page on the website. This can be a link from within your site or from another site you have exchanged a link. Use relevant pages of content to link to your pages. Tell the sources of the links you are limiting the links for future sources and this will create others to want to add links to your site before you meet your quotas of links. Using this method creates excitement from webmasters since you are placing their links on a website with limited links, which decreases their competition for users to select their links on your site. It also states to potential sites wanting to exchange links or add links that you are responsible and caring about the appearance of your site so they want to use the professional site you have created. This method of business tactics also increases your link popularity and directs more traffic to the pages on your site. It gives you more leverage to ask for higher quality links when you have better traffic and link popularity. Some sites will provide a lower level link when they exchange links, but you are now in a position to ask for a better link. When you increase the value of your links you are linking to high quality businesses and sites. This is always great for your business and website. You need to realize that part of this process is sending traffic to other sites. Some people get uncomfortable at this thought, but it will all come back to you a hundred times over. Think of it this way, you are actually building stronger links to your site when you help to raise the rankings of the sites linked to your site as they help to increase your site based on YOUR links. John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Important Things That You Need To Know When Marketing Products Online

When you think of internet marketing, do you see it as one more thing you must work at, in order to promote your business? If so, then you have a narrow view of the subject. It is so much more than that and it can be personalized so that it works for you. Read on to find out how. When you’re attempting to sign up with multiple forums to increase your internet marketing efforts, make sure that you’re only attaching your name to quality. Wasting your time with junk forums and forums with little traffic is only going to bog down your efforts over the long haul. Join clean and active communities only. It is smart internet marketing strategy to maximize the variety of payment methods the business website offers to its customers. Different payment systems have different costs. Research in the business’s niche will show which systems are common for the business’s products and these should be supported from day one. More unusual payment methods that come up through customer feedback, should be investigated and taken advantage of if they look profitable. With today’s technology growing rapidly, most people use the internet at least once a day. With the internet being so popular, this is the best place to market your business or products. Through various websites you can list advertisements, coupons and more to increase your sales. Another great way to market over the internet is to start your own website displaying what you can offer to the people. Make sure you’re using subtle wording that encourages people to buy your products. Instead of encouraging them to buy your product, encourage them to invest in your product. Invest has more positive connotations for potential buyers than buy does. It’s a subtle way to influence potential customers to buy your products. When you are writing a post you should be feel free to express your opinions because it will help you connect with readers. You should refrain from acting like there is no other opinion than the one you have, and make it clear to them that it is just your opinion and not necessarily the facts. Bookmarking sites are a great way to promote your website. By bookmarking your site on a site, many people will be able to see your site and click through to visit. These bookmarks can be shared so that even more people can see your site; all from your one posting. Get to know the movers and shakers in your industry. Connections with successful people can only benefit you and your site. This is true whether you comment on a popular blog, as well as when you ask if you can do a joint venture with a master in your field. Invest in securing your website if you are asking people to enter private information to create an account. Many people avoid online transactions because they fear that their private information will be compromised. However, if you can describe what measures you have taken to secure your customers’ private information on your website, it might alleviate some doubt. As you plan out your Internet marketing strategy, make sure you know your competition. Enter your company’s keywords into a search engine, and see what other businesses pop up. You can learn a lot from what they are doing right, which can help you to make adjustments to your plan going forward. After reading through all of that, do you still see internet marketing in the same way? Do you now see that it is so much more and that they are very simple things that you can add promote your business? There is work involved, but you decide on how much to put into it. John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Internet Marketing Optimizing Your Online Business

When starting an online business, internet marketing is very important. Optimizing your site with keywords that people are using in their searches is also important. Keywords are what people type into the search bar when they are looking for a website that offers the product they need to buy. Knowing the keywords your customers are using and optimizing them into your website will put you miles ahead of your competition. To find the keywords your customers are using, get yourself a good keyword tool. There are many to choose from. Once you understand how to properly use keywords in internet marketing, the quicker you can start ranking high on a search engine results page, increase traffic to your website and start making money. When educating yourself about what a good keyword is, you will find that a good keyword is one that does not show results in the millions. You need to use keywords that are more specifically targeted to what you are selling. Doing this will rank you higher on the search engine results page, also. Ranking high on the search engine results page will result in getting more people to click through to your website and more business for you. This is an extremely competitive world and anything you can do to get an advantage over your competition is beneficial. Along with low competition make sure your keyword has a higher search number as well. The number of customers searching that keyword and the number of websites competing for those customers should be at least 1500 searches per month and under 20,000 competition. Any keyword you find that shows both of these standards should be a great keyword for you to use. Open up a Notepad file and start a list. Copy and paste any good keywords you find into your Notepad file. Then they will be ready to just plug in when you need them. Sometimes these keywords are not easy to find, although it is very exciting when you do find them because now you have something not everyone else knows about. Keywords that are more specifically targeted to what you are selling are called long-tail keywords. Long-tail keywords are keywords that are more than one or two words and even as long as a complete sentence usually describing exactly what the customer is looking for. Imagine the traffic and sales figures if you are on top of the search engine results page and have these keywords that describe exactly what the customer wants. Boggles the mind! You could be making money, hand over fist, in a very short time with the right keywords. A good keyword research tool can make all the difference in the world. So, do yourself a favor and educate yourself on keywords and where to find good ones then put them to good use and optimize your website with them. Remember one thing though, do not get complacent even if you do find a good keyword, searches and searchers change and you need to keep tabs on new keywords and then update your website as needed. When you use keyword research for your internet marketing it will be very good for your bottom line. John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Pointers That Will Enhanced Your Internet Marketing Know-How

Some say that innovation is dead and that the world has changed, but one look at huge ideas like Twitter and Facebook pretty much squashes that rumor. If you think you have the next big idea or even if you want to start a basic, small business online, here are some of the best internet marketing tips around to help you get started.

When using internet marketing, consider adding related products to the order page. Customers will often check out the related items since they are already looking for something that is relevant. Make it so that if they want to add an item to their order, all they have to do is just click on it. Let your customers know that by clicking, a set amount will be added to their total and they will be purchasing the other product also.

Constantly test your site to make sure that there are no problems with the ordering functionality, dead links or broken graphics. Not only will errors like this make you look unprofessional, but they can also cause lost sales. You want to make sure that your customers are always able to complete their purchases.

You need to work hard to build up a subscribers list on your website so that you can branch out from internet and affiliate marketing into email marketing. This three-pronged approach”affiliate, internet and email marketing” is the perfect blend of marketing techniques to help you experience long-term success, and longevity is what you should be seeking.

Use the word “important” a lot throughout your website. People like to read about things that are of importance, and they don’t want to miss any sort of important information. So having that information easily accessible for your customers is a great way to keep them feeling like they are still well informed with everything that is happening.

In this new age of technology it is not a good idea to rely on traditional methods of advertising your property. While newspapers are still an option, it is a much better idea to have your property listed on many internet sites, since a lot of people rely on the computer for so much.

Turn your customers into future sales by offering them rebates on their own purchases for every several referrals they bring in for you. You could set it up so that, for every four copies of your eBook they refer others to buy from you, their own price will be refunded. This is a terrific way to build buzz and generate sales.

One of the most important things to do if you are looking to market your business online is to put its name everywhere. I don’t just mean on google. I mean put it on google, bing, yahoo, and any other reputable search engine you can think of. The upfront cost might be larger than you’d expect or hope for, but the pay off in vastly increased clientele will make it well worth it

Offer deep discounts to users that make large purchases or purchase multiple items. If users know that they can get one item for $5 after paying for three at the regular price they may actually end up spending a little more money on your site than they originally planned to.

Offer bonus items and freebies to customers who sign up for your mailing list. Providing access to an exclusive video or a free download of an eBook will get your prospects signing up in greater numbers. Make sure the freebie relates in some way to your niche market to increase your conversion rate.

Present your product along with testimonials and reviews. Make it obvious that you have not paid your satisfied customers to write these reviews. You can easily obtain reviews by sending out surveys to your customers or organize contest where you give a prize to the best review. Make sure your reviews sound believable.

Getting started in a business is where people seem to have the most trouble, and that’s because online marketing is something that explains itself once you learn a few basic principles and a handful of useful tactics. What you’ve read above will help you get started, so make sure you implement these tips to the letter.

John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Worldprofit’s Content Management System To Manage Your Silver or Platinum Member Site

Silver and Platinum VIP Members get a Website Management System included in their Membership.

This lesson introduces you to the Website Management System formerly called the Content Management System.

Your Silver or Platinum VIP website included in your Membership is already set up and operational. It includes a professionally designed main page, lead forms, product information and more. You don’t have to make any changes to your site. It has already been created to promote Worldprofit products and services and generate leads. You can if you like make changes to your website, or completely change the website design template you originally selected, or add your own links and Affiliate programs. Remember, you can use your site to promote anything you like, add your own opportunities to maximize your earning potential. In your Member area we also offer you one click options to add more products and content to your site. (Look for more on this in the lessons about ClickBank, The Money Makers Program, Amazon and the Article Publisher).

The Website Management System allows you to:

-easily edit your website
-change your website design
-add links to your site
-add pages
-add graphics
-add affiliate links
-edit your contact information
-change your design template
-add videos
-add Landing Pages
-add Metatags
-optimize your site for Search Engines
-add a Site Map (preferred by Google,Bing,Yahoo)
-add and RSS Feed Creator (a promotion tool)
-add a Robots.Txt File Creator important (for SEO indexings)

Here’s how to access the
Website Management System

In your Member area, on left menu, select Website Management , then click on EDIT WEBSITE.
Within the same heading of Website Management you will also find some sub-directories so you can:
-Manage your Design Templates
-Add Landing Pages
-Search Engine Optimize your site
-Add an Amazon Storefront
-Add a Wibiya Toolbar


1. Don’t spend a huge amount of time fiddling with your site. If you like make a few changes but realize that it works as is. Your job now is to use the tools and resources we provide to promote and generate leads and traffic. Your time is better spent generating traffic and leads and learning how to make money by following our bootcamp training.

2. The Silver Membership includes 3 design credits so you can change your Design Template up to 3 times. If you need more templates they are available. The Platinum VIP Membership includes 20 design credits so you can change your Design Template up to 20 times. If you need more templates they are available. To change your template, within your Member area, from left menu select Website Management then click on MANAGE DESIGN PACKS.
* Template 62 is our newest template and for a number of reasons is the recommended template but you are free to select from any of the other 61 options in the Template Design Gallery.

3. Landing pages are MORE important for promotion purposes than your actual main page of your website. More on this in the lessons about Landing Pages and promotion. Within the Content Management section, select Add Landing Pages or Add Landing Pages II, to add these to your site. Landing pages are one of the most effective ways to generate leads and we provide you with lots and lots of these.

4. There are tremendous number of SEO tools included in your Membership, these are independent of your Website Management . You can access these from the left menu MONEY MAKERST than click on SEO Power Pak. spend some time in there to see all the tools at your finger tips.

Keywords assigned to this lesson for easy search terms: website design, website designs, website templates, change your template

Yours In Success,
George Kosch

George Kosch is co-founder of Worldprofit and has been in business online for over 20 years.

Common Facebook Advertising Mistakes

Common Facebook Advertising Mistakes Yes, Facebook advertising is easy to start. There are guidelines that can be followed and effectively implemented, even by novice marketers. But the simple instructions could be tricky for some, causing the pitfalls of some of the Facebook advertising practitioners. Just because it is easy to do does not mean you can just post your ads and be successful right away. So to avoid such pitfalls, here are the common mistakes committed at Facebook advertising. So you won’t be misled by how easy it can be, be advised on what you must NOT do! Newbie mistake of assumption. If you are new at Facebook advertising, follow the guidelines about profiling and creating ads. Use Facebook advertising utilities and invest on their CPC or CPM advertising cost and then wait. There is nothing wrong with this scenario. It is wrong when you just sit back not observing what will happen next and expect Facebook to perform a miracle. At the end of each Facebook advertising tips and advices is to say ‘observe and improve’. It is always like that. The first steps are just to familiarize with Facebook Advertising; the rest is all about creating strategy. This is a never ending learning, adjustments and reaping the fruits of your labor. Ignoring the importance of local marketing. In Facebook advertising, you can set up what nation or location you are going to target. The thing is that some people forget to omit other country’s names. Let us say you only want to market in the US then you don’t really need to include Canada or any other countries where you don’t plan to market at all. They will just crowd your reports. Mistaking CPC for CPM. CPC is cost per click where you are billed to how many clicks and CPM is cost per impression where you are billed per 1000 impression you get from your ads. Both are Facebook advertising plan with different end result of payment amount. So understand this well. Poor target market profiling. A target market is the life of Facebook advertising. If you cannot pinpoint who you want to market, don’t attempt to start this advertising scheme. You have to first establish this. Know your business, define who are your target clients and lead them to your business. Too much ad production without quality content. This is a big no. there are just too many ads that are all persuasion without really being memorable or believable. Unfortunately, you have to do it all, from being informative to being persuasive. Ignoring the importance of landing tab. You have to bring or gather your clients somewhere at Facebook. Invest for landing pages. Getting over excited and doing everything all at once. You have to take time to learn. Take one step at a time. Start with understanding each features first, doing one or two a week until you can get the drift. There are more mistakes you can read online. You can learn from these mistakes. Improve how you handle your Facebook advertising by avoiding the mistakes above. Unfortunately, the fruits are not always good. If your ads do not work at first, you have to learn to evolve and analyze what went wrong. If you will not grow and always expect Facebook to do all the works for you, you will not be able to go anywhere else. At the end of the day you might think that Facebook advertising is hogwash. It is not, it is just pure work. John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

How To Generate Traffic Using MSN Ad Center

There are many different types of marketing you can do to get traffic to your website. Pay-per-click (PPC) is well known to be one of the more successful techniques you can use to get immediate results. Most marketing methods require you to do a great deal of work before you start seeing traffic, however PPC is different. Yes, it does cost money to get started, but it is one of the few methods that can give you traffic to your site on the same day that you start. PPC is the process of paying for your ad to show up when people search for a particular keyword. Your ad will show up in a separate area from the organic results, but it will be prominently displayed. Every time someone clicks on your ad, you pay a fee. This is where the pay-per-click name comes from. You will start out by creating an account within the MSN Ad Center. The next step is to pick the keywords you want to start with – this step is crucial. You have to decide how much you are willing to pay for each click to your site. There will probably be many keywords that you would like to use, but their cost is simply too high. Don’t be tempted. It’s usually better to start out with keywords that are less expensive and then build your campaign up as you begin to have success. The trick to succeeding with PPC marketing is to analyze your results. Some words may get a lot of clicks but no conversions – you should drop those. When you find words that are getting a lot of conversions, you should increase the budget on those words and find other similar words to start targeting. PPC can be a great marketing method if you have the budget to get started and the willingness to analyze the results and adjust your campaigns. INSERT CALL TO ACTION John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Keep Your Internet Marketing Simple For Successful Campaigns

We challenge you to try to find a better set of tips about internet marketing elsewhere, because it is highly unlikely. Be sure to read this article first, because the advice written here comes from experts in the field, and is written in a way that you can directly apply to your own situation.

Time is valuable to people. Make sure you’re not sending out a bunch of useless emails to your subscribers. The more often you send emails, the more likely they are to unsubscribe. Instead pick a day each week (or every other week) and only send emails on that day unless it’s important.

Create a blog that gives a rundown of all of the events and news in your company. In your blog, make sure that you include a comments section, which will give your potential clients the ability to inject their input. This could help you gain a better idea of what your client wants and how to improve your product.

A memorable slogan can be a powerful internet marketing asset. Slogans offer small businesses the same kind of brand recognition enjoyed by giant corporations. Good slogans are those that stick in website visitors’ heads. If visitors remember nothing about an online business except its slogan, they can still find it again – and they might very well do so.

You can try giving away some electronic freebies to your customers that have your ads on them. Just make sure that you allow them the option to pass it on to someone else. By doing that, you can get more potential clients and more traffic to your site very easily.

Make sure your website is secure from hackers. There is a huge network of cybercriminals out there who want to break into your website and steal your customer data. Most hackers use common attacks like SQL injection and cross-site scripting to compromise websites, so making sure your server software is up-to-date is the best defense against these kinds of attacks.

To understand how your audience uses your website, you need to add analytics tracking to the site. Analytics gives you a lot of interesting intelligence about your website visitors including how many are visiting each day, how many are returning a second time, what content they are most interested in, and much more.

Add a frequently asked questions section to your website, especially if you tend to get the same questions in emails repeatedly. This will let your readers know that not only are you listening to them, you are responding. Developing a great rapport with your customer is just as important as any other marketing technique.

Use local listings to your benefit. You can use sites like Superpages, Yahoo, and Google as well as many other directories to create a way to find local shoppers for your business. You will be able to provide information about where you are located, the contact information, and the website address to draw in new customers.

Although there may be many different ways to increase your profits short term, the only proven method to making your site more successful is to write quality content and to raise awareness of that quality content. Raising awareness will attract possible users and paying members, while quality content will convert possible members to actual members.

In conclusion, it is unlikely that you did not learn at least a handful of helpful hints from this article. As promised, you were given quite a few ideas to try out. Ideally they will help you notice a difference in your internet marketing success. Use this information, and watch your business succeed.

John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Keep Your Internet Marketing Business Fresh

Having an internet marketing business is a great way to be independent and have a secure source of income. It can be started up with very little money and really the only resource required to keep it running and be successful is your own time and dedication. Despite the advantages of having such a business, countless people find themselves getting frustrated and throwing in the towel, so they do not find the success they were hoping for.

If you want to be successful on the internet, one of the important things you will need to do is Keep Your Inter Marketing Business Fresh. Most people will throw up their website and then let it sit, maybe poking it once a week or so. This is why they fail. The internet is an ever shifting market and if you are not constantly working your business, it will fall behind and fail.

Now, just to be clear, I am not saying you need to spend all day every day working on your website. That is a selling point about working online, you do not have to work all that much to keep it rolling. Just work an hour or two every day to keep it going, that is all it needs.

By working your website every day, you provide new and fresh content and this in turn makes the search engines happy. By Keep Your Inter Marketing Business Fresh you keep it high in the rankings. Google and other search engines look for certain criteria to determine what page your website should land on when someone searches for related terms.

That is referred to as Search Engine Optimization. SEO, again, looks for a variety of things but most importantly is just keeping your website active and loaded with new, unique, and fresh content. If you just let it sit, the search engines would bump your website down and down until it ends up on page 100, and who is going to find it then?

Google is constantly updating its software to help the user find what they are looking for, but this also means it requires you, the website owner, to be on your toes and always adapting. Even if you were going good before, an update can absolutely wreck you. So if you want to Keep Your Inter Marketing Business Fresh, the absolute most important thing to keep in mind is to always be aware of what Google is doing.

You need to keep tabs on what the current software requires of your website and you need to keep on the look out for updates. Many businesses have gone under because an update decided their website was not doing what needed to be done, and ended up bumping them down to lower pages.

By keeping your eyes on Google and always working to abide by their rules you can ensure that no matter what happens, you can keep your website on the top pages and get a consistent flow of traffic, which in turn means a consistent flow of money.

John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

How To Generate Traffic Using YouTube

Are you still stuck on an old idea that you can only get visitors to your website by spending a significant chunk of your financial investment on a Pay Per Click (PPC) campaign? If you are, then this is the best time to expand your online marketing reality. Generating free traffic for a website is not that challenging nowadays. As more consumers are joining the social media networking, the marketing buzz created by popular social media sites can reach millions of potential visitors across the globe. Here are some ideas on how to generate traffic using YouTube to start you off on the right track: 1. Create a short video that describes the product, service, or brand that you are promoting. 2. Create a tutorial video that highlights a product or service in your website. 3. Be the first to upload a potential viral video that can generate thousands of views within a short period. It can be a super funny video, a new movie trailer, or the latest celebrity spoofs. Take the time to setup correctly the details of your video so that the search engines and your potential viewers can find it easily. The title of your video is a decisive factor so make sure that the exact keyword that you are targeting can be found in the title. In the Description field, the first line should contain your website URL. You should make it easy for your viewers to click on this link by putting it at the beginning. The tags of your video should also have the list of keywords that you wish to rank for. Remember that a video thumbnail is the first image that is displayed in the video list. It has the power to attract a potential viewer to click on your video. It is a good strategy to select a video thumbnail that has a strong appeal to your target audience. As you upload more videos in YouTube which link back to your website, you will see a significant increase in your traffic as time goes on. INSERT CALL TO ACTION John Silva is the Owner of Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.